Focus on the new track, market analysis of China's aquatic Prefabricated vegetable industry cluster!

Focus on the new track, market analysis of China's aquatic Prefabricated vegetable industry cluster!

Prefabricated vegetables refer to finished or semi-finished products that take agricultural, livestock, poultry and aquatic products as raw materials, with various auxiliary materials, and are produced in central kitchens by professional personnel through mature technology, scientifically packaged and distributed by special channels. According to the main raw materials, it can be divided into four categories: meat, aquatic products, grain, fruit and vegetable bacteria. Among them, the cost of meat and poultry accounts for 54%, followed by aquatic products, accounting for 27%.

The main raw materials of aquatic prefabricated vegetables are freshwater products and seafood products, so the industrial clusters of aquatic prefabricated vegetables are mostly distributed in coastal provinces and cities. According to the advantages of raw material, industry and honor, the Food Park Research Institute selected 6 industrial clusters of characteristic aquatic prefabricated vegetables for analysis and explored different development modes.

According to statistics, in 2022, the total market scale of China's prepared dishes is about 419.6 billion yuan, among which the scale of aquatic prepared dishes market is 104.7 billion yuan, breaking through billions of market scale for the first time, accounting for 24.95% of the total market scale. According to the forecast, by 2025, the scale of aquatic prepared dishes will exceed 200 billion.

Since 2022, the provinces and cities (counties) have started to introduce relevant policies to support the development of prepared dish industry in their regions from the perspectives of industrial park, capital and technology. According to the advantages of location, resources, industry and policies, the Food Park Research Institute selects 6 coastal cities: Zhanjiang City, Zhuhai City, Shunde District of Foshan, Gaoyao District of Zhaoqing City, Dalian City and Weihai City. The development mode of aquatic prepared vegetable was analyzed.

Zhanjiang, Guangdong

Location advantage: Zhanjiang City in Guangdong Province is the most distinctive ecological bay city in South China. The urban area integrates land and sea, with sea in the city and on both sides of one bay. With a coastline of 2,043 kilometers, accounting for about 1/10 of the country, it has more than 140 islands of all sizes and 20,000 square kilometers of sea area. It is a prefecture-level city with the longest coastline, the most islands and the strongest seafood in Guangdong Province.

Resource advantage: Rich aquatic product resources lay the foundation for the development of aquatic prepared vegetables in Zhanjiang. According to statistics, Zhanjiang City aquaculture area of 1.2 million mu, aquatic products output of 1.255 million tons, aquatic production value of 27.46 billion yuan. As one of the five major production bases of "Northern Vegetables" in China, Zhanjiang boasts advantagedand featured agricultural products such as Golden Pomfret, tilapia, and Prawn, etc. Zhanjiang has been awarded the honorary titles of "Capital of Prawn of China", "Capital of Seafood Cuisine of China", and "Capital of Golden Pomfret of China".

Policy advantages: In July 2022, Zhanjiang Municipal People's Government issued the Twelve Measures to Promote the High-quality Development of Zhanjiang Prepared Vegetable Industry, proposed to build two industrial parks of prepared vegetable in Wuchuan and Suixi, promoted the supply and marketing cooperatives to build a 1+6+2 cold chain logistics backbone network (1 central warehouse, 6 origin warehouse and 2 distribution platforms), and supported the establishment of the prepared vegetable industry association. Through the mode of "Cantonese Chef + whole industrial chain of prepared dishes", multiple measures are taken in parallel to promote the high-quality development of the prepared dishes industry in Zhanjiang.

Many advantages coexist. In June 2022, China Aquatic Products Circulation and Processing Association awarded Zhanjiang City as "Capital of China Aquatic Prepared Dishes".

Source: Kuaiyao Net